Sequence multiple messages spread over days/weeks with stop conditions.
Sidebar → Engage → Drip Campaigns. Each campaign is a series of steps:
- Step 1: Day 0 — welcome
- Step 2: Day 3 — product tip (only if Step 1 was delivered)
- Step 3: Day 7 — promo (only if no reply yet)
Stop conditions
- Contact replies → optionally stop the sequence
- Contact tagged "unsubscribed" → always stop
- Contact moved to lifecycle 'customer' → conditional stop
Audience
A segment defines who enters the campaign. New contacts who match the segment are auto-enrolled.